Chatbot “Maru”

Year of production: 2020

Maru is a chatbot that aims to support and empower people who are experiencing, witnessing or fighting online harassment by providing real advice and resources from experts and activists. It was co-created with young activists who are passionate about promoting internet freedoms and safety. The name ‘Maru’ translates as ‘Cloud Space’ in Sesotho and was chosen by one of Maru’s young activist co-creators.

Everyone interested can chat with Maru to learn more about online harassment, how to protect from it, report and respond to it, or support others going through it. Maru is currently only available in English, but there are plans for it to be translated in the near future.


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Plan International

Plan International is an independent development and humanitarian organisation which works in 71 countries across the world, in Africa, the Americas, and Asia to advance children’s rights and equality for girls.

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Feminist Internet

Feminist Internet is a non-profit organisation on a mission to make the internet a more equal space for women and other marginalised groups through creative, critical practice.