Power law of participation

Year of production: 2006

Image is illustrative. Photo by John Schnobrich on Unsplash

Presents the “Power Law of Participation” model of early online participation, which ranges from low threshold to high engagement, and distinguishes between collective intelligence and collaborative intelligence. The online activities that the models map include: Read, Favourite, Tag, Comment, Subscribe, Share, Network, Write, Refractor, Collaborate, Moderate and Lead.


Ross Mayfield

Ross Mayfield is an internet entrepreneur, VP of Biz Dev at SlideShare and the Chairman & Co-founder of Socialtext.